Change the way you see disability…
Just posted two out of the four new spots for the Leonard Cheshire Disability campaign Creature Discomforts, posted at Motionographer one month ago. I’ll see if I can get the other two clips.
Appena postati due dei quattro nuovi spot per la campagna Creature Discomforts del Leonard Cheshire Disability, proposti da [...]
…you learn how to deal with it.
“In this commercial we see just one animated animal who is a blind Chameleon. He is talking to the camera. This animal is the visual representation of a real blind man who is talking about living with his disability.”
Director: Steve Harding-Hill at Aardman. Creative agency: Freud Communications. Post production: [...]
I can has sex
“In this commercial we see 2 animated animals talking to camera. They look similar to the animated characters featured in Creature Comforts, the Aardman TV series, however each animal has a disability.”
“What we hear are real people talking about living with their disability. They are represented visually by animated animals created by [...]
You can’t do that.
Leonard Cheshire Disability teamed up with Aardman Animations (via the advertising agency Freud Communications) to create this campaign.
Creature Discomforts is aimed at highlighting the discrimination and disadvantage that disabled people experience every day, largely as a result of the ignorance of the wider population.
The animations are based on the genuine voices of [...]
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