Persil: Roboboy
The touching story of a sad-eyed little robot who gradually transforms into a real living, breathing and playing boy as he kicks up the dry leaves, feels the grass under his feet, picks up a worm, catches raindrops on his tongue and sloshes about in a very muddy puddle.
The spot was directed by Philippe Andre and produced at Bikini Films. Creative agency: BBH.
Post produced at The Mill. Editor: Richard Orrick at Work.
Also tagged Aidan Gibbons, dogs, Douglas Lassance, eyes, kids, leaf, Mario Ucci, rain, Richard Orrick, Robots, The Mill, Work Post