Skip to content

Sidaction: Hourglass

Every 10 seconds, someone dies of Aids in the world.
Protect yourself.

Sidaction: The Human Hourglass - MPEG-4 clip
Many thanks to Jérôme Sudan from Advertising Pawn for having sent the link to this stunning and effective video for Sidaction, a French association against AIDS.

The spot has been directed by Dimitri Daniloff and produced at Marcassin. Creative agency: Leo Burnett.

It may remind you a little of Naked Sea. (Ok, that’s just an excuse to link more nekkid bodies…)

UPDATE: Kevathens spotted a much relevant similarity between this ad and Chris Cunningham’s film, Flex. You can watch a small excerpt here.

Ringranziamo Jérôme Sudan di Advertising Pawn che ci ha spedito il link a questo bellissimo ed efficace video per Sidaction, associazione francese per la lotta all’AIDS.

Lo spot è stato diretto da Dimitri Daniloff e prodotto presso Marcassin. Agenzia creativa: Leo Burnett.

Vi può ricordare un po’ Naked Sea. (Ok, è solo una scusa per linkare qualche altro corpo ignudo…)

UPDATE: Kevathens ha trovato una somiglianza più importante fra questo spot ed il film di Chris Cunningham, Flex. Ne trovate un assaggio qui.

Sidaction

DOWNLOAD: Scarica Sidaction.
[Format: MPEG-4 - Size: 6 MB - Running Time: 1 min.]

WATCH: Guarda Sidaction in finestra.
[Format: Flash Video]

LINK: Visita il sito di Marcassin.

LINK: Visita il sito di Sidaction.

LINK: Visita il sito di Leo Burnett.

CODECS: Flash

{ 10 } Comments

  1. kevathens | 10 October 2007 at 16:30 | Permalink

    Er.. flex?

  2. Anonymous | 11 October 2007 at 07:01 | Permalink

    yeah i’m sure the intentions are good but that was more than a little embarrassing. i’ve seen people copy cunningham before but this one takes the cake.

  3. DeK | 12 October 2007 at 00:53 | Permalink

    D’oh!
    I’ve never seen the whole short, only a little excerpt (which I assumed being the complete film for a long time…)
    Got to complete my Director’s Work DVD collection ASAP.

    DeK (from an Internet Point)

  4. kevathens | 18 October 2007 at 16:38 | Permalink

    Hey DeK,

    This clip has the original sound design. The clip you posted is a more funkdefied version of flex.

  5. DeK - Delirium et Kaos | 18 October 2007 at 22:02 | Permalink

    Thanks, updated the link.

  6. David | 24 October 2007 at 22:37 | Permalink

    Wow! What a commercial.

    I love the high-resolution ads you post. How do you manage to embed high-res videos through blogger?

  7. DeK - Delirium et Kaos | 25 October 2007 at 02:50 | Permalink

    The videos are hosted at Dreamhost or at the author’s website. A script called vPIP is what provides the smooth embedding.

  8. android 18 vs krillin | 15 May 2011 at 20:36 | Permalink

    Hello! Do you know if they make any plugins to help with SEO? I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good gains. If you know of any please share. Thanks!

  9. roulette winning | 2 June 2011 at 20:20 | Permalink

    Thanks so much with regard to giving me personally an update on this subject matter on your web site. Please understand that if a completely new post appears or in the event any adjustments occur on the current article, I would be interested in reading more and learning how to make good use of those techniques you write about. Thanks for your efforts and consideration of other individuals by making this web site available.

  10. rugs at home depot | 14 June 2011 at 10:31 | Permalink

    You made several good points there. I did a search on the subject and found a good number of folks will consent with your blog.

Post a Comment

You must be logged in to post a comment.