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Brylcreem: Effortless

Effortlessness is born out of great effort.

Brylcreem: Effortless - MPEG-4 clip
Some people just look cool, or better, they put a lot of effort into trying looking cool. This guy (Sam Veale) is cool.

The commercial was directed by Fredrik Bond at Sonny London, and written by Oli Beal and Tori Flower at WCRS.

Editor was Tim Thornton-Allan at Marshall Street Editors. Director of photography: Ben Seresin. Post produced at The Mill.

The music is called Old Man Marley and comes from Scottish indie band B Raymond and the Voicettes.

If you’re wondering, the ad is for a hair styling brand which promotes an understated style.

A mockumentary is also available.

Alcuni provano a fare i fighi, con grandi sforzi e pochissimi risultati. Questo tizio, invece, Sam Veale lo è sul serio!

Lo spot è stato diretto da Fredrik Bond presso Sonny London, e scritto da Oli Beal e Tori Flower presso WCRS.

Montaggio di Tim Thornton-Allan presso Marshall Street Editors. Direttore della fotogragia: Ben Seresin. Post produzione: The Mill.

La musica è un brano intitolato Old Man Marley del gruppo indie scozzese B Raymond and the Voicettes.

Se ve lo state chiedendo, è un prodotto per un marchio di prodotti per capelli che propone uno stile sobrio.

Disponibile anche un finto documentario.

Brylcreem: Effortless

DOWNLOAD (640×360): Scarica Effortless.
[Format: MPEG-4 - Size: 10 MB - Running Time: 1 min.]

DOWNLOAD (608×360): Scarica Effortless. [Mirror]
[Format: Quicktime - Size: 13 MB - Running Time: 1 min.]

WATCH (640×360): Guarda Effortless in finestra.

WATCH (450×254): Guarda Effortless su Beam TV.
[Format: Quicktime - Size: 18 MB - Running Time: 1 min.]

WATCH (320×240): Guarda Effortless su MilkandCookies.com
[Format: Flash Video]

WATCH (320×240): Guarda Effortless su ‘boards.
[Format: Quicktime - Size: 13 MB - Running Time: 1 min.]

LINK: Visita il sito di Sonny London.

LINK: Visita il sito di The Mill. [Article]

LINK: Visita il sito di Marshall Street.

LINK: Visita il sito di WCRS.

CODECS: Apple QuicktimeFlash

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